Chuying has been working on further extending its industry chain. Mr. Wu Yide, Board Secretary of Chuying, revealed the company's ecologically friendly pork will come into the market this August.

Chuying initiated the ecological pig-raising project in January 2011 when the company planed to establish in Henan province the largest ecological pig-raising base in China, which will cover an area of 65,895 acres. Prediction says by 2015 one million ecological pigs will be slaughtered.

30,000 will be produced by 2012, if the first phase of project goes on well, according to Wu.